
Jurjen De Groot
Loves to work for beautiful brands and deliver great digital customer experiences. Strong team builder and capable of... | Bloemendaal, Bloemendaal, Netherlands
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Jurjen De Groot’s Emails ju****@ae****.com
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Jurjen De Groot’s Location Bloemendaal, Bloemendaal, Netherlands
Jurjen De Groot’s Expertise Loves to work for beautiful brands and deliver great digital customer experiences. Strong team builder and capable of leading (multiple) high performance teams. Specialized in Marketing, Customer Experience Design, E-Commerce, Digital Innovation & Development. Experienced in bridging the gap between marketing-, design- and technical disciplines. Currently responsible within Aegon group for leading a redesign & re-platforming initiative for Aegon.com and developing a new digital channel strategy as a Digital Channel Manager. Previously responsible for Samsung.com as Head of Digital Platforms. Developed a customer centric way of working, built a new team, conducted UX research, and continuously optimized the sales funnel with A/B testing. Launched many large campaigns, new products, market place- & B2B initiatives and added value to the proposition with a.o. lease, insurance and trade-in initiatives. Led the (re)design of the digital subscription model as a Customer Experience Director at Mediahuis. Developed digital & omni-channel strategies and executed it together with the delivery teams by working on a.o. new omni-channel customer service-, CDP & cross-& up-sell applications. Managed a large digital transformation as Head of Digital within ICS (Visa & MasterCard). Developed a new on-boarding journey, omni-channel customer service journey, optimized processes and (re)designed websites & mobile apps in an Agile working environment. Characteristics: Enthusiastic, full of idea's, innovative, customer & result-driven, positive, structured, good social & communications skills, visionary and strong problem solving & analytic skills. Specialities: - Digital Strategy Development & Transformation - Customer Journey Redesign applying Design Thinking - CRM & Email Marketing - Optimizing Business Processes - Brand- and Product Development - E-commerce - Voice of the Customer metrics - Digital Analytics - User Research & UX Design - Customer Engagement - Experienced in building multidisciplinary teams - Workshop Facilitator - Search (SEA & SEO) - CRO (experienced in A/B testing) - Full funnel campaigns (incl. Programmatic Display) - Online Merchandizing (incl. Ratings & Reviews) - Affiliate Marketing (incl. Partner Marketing, B2B sales)
Jurjen De Groot’s Current Industry Aegon
Jurjen
De Groot’s Prior Industry
Ormit Nederland
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Agis Zorgverzekeringen
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International Card Services
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Mediahuis
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Samsung Electronics
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Aegon
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Work Experience

Aegon
Digital Channel Lead a.i.
Thu Sep 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Samsung Electronics
Head of Digital Platforms
Tue Jun 01 2021 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Aug 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time)
Mediahuis
Director Digital Customer Experience
Sat Aug 01 2020 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue Jun 01 2021 00:00:00 GMT+0000 (Coordinated Universal Time)
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Sabbatical
Sun Sep 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Jul 01 2020 00:00:00 GMT+0000 (Coordinated Universal Time)
International Card Services
Value Stream Lead Consumer / Omni-Channel
Thu Jun 01 2017 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Mar 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time)
International Card Services
Head of Digital Channels & Customer Experience
Sat Oct 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Aug 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time)
International Card Services
Marketing Manager
Fri Jun 01 2007 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Oct 01 2016 00:00:00 GMT+0000 (Coordinated Universal Time)
Agis Zorgverzekeringen
Market Manager
Sun May 01 2005 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue May 01 2007 00:00:00 GMT+0000 (Coordinated Universal Time)
Ormit Nederland
Marketing Consultant, Adimec
Fri Oct 01 2004 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun May 01 2005 00:00:00 GMT+0000 (Coordinated Universal Time)
Ormit Nederland
Marketing Consultant, T-Mobile
Sat Nov 01 2003 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Oct 01 2004 00:00:00 GMT+0000 (Coordinated Universal Time)
Ormit Nederland
Marketing Projectmanager, Rabobank
Sat Mar 01 2003 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Nov 01 2003 00:00:00 GMT+0000 (Coordinated Universal Time)